jamesedwards wrote: ↑Tue May 25, 2021 9:57 pm
Intrigued to know how they have reached a conclusion that Premium Charge does not impact liquidity. Hopefully they didn't simply test a reduced rate on a trial tranche of customers and compare before and after volume? How have they quantified the volume from accounts that have long since packed up and left the building?
BF pc.PNG
Their view is the shortfall from any players who've left has been picked up by current players or new entrants. I think the majority of money in the PC team is now spent on expanding the avoidance team, rather than the odd trial here and there, to pick up those accounts that have dropped off
The problem they seem to have with the trials is that if they don't get immediate and visible results the bean counters just don't look long term. Whenever I did one they always seemed annoyed they were giving away more money than the trial brought in so I can't see any changes to the way it's charged other than the reduction in implied comms which they've wanted to bring in for a while.